Commercial Hardball: PCB Excludes India from PSL 11 Media Rights as T20 World Cup Boycott Looms. -

In a bold commercial move, the Pakistan Cricket Board (PCB) has reportedly decided not to market or sell the media and broadcast rights for PSL 11 in India. This strategic exclusion comes despite the league’s global value reaching new heights.

Record-Breaking Global Rights

Walee Technologies Deal: While the Indian market has been intentionally withheld, the global media rights (excluding India) have been awarded to Walee Technologies.
149% Growth: The new deal represents a record-breaking 149% increase in value compared to previous cycles, signaling high international demand for the league.
PSL 11 Schedule: The upcoming season is set to run from March 26 to May 3, 2026, across multiple cities in Pakistan.

The T20 World Cup 2026 Stand-Off

This commercial decision aligns with Pakistan’s firm diplomatic and sporting stance:

Match Boycott: Although the government has cleared the national team for the ICC Men’s T20 World Cup 2026, Pakistan will explicitly skip its group-stage clash against India on February 15 in Colombo.
Security Concerns: The boycott is a reaction to ongoing regional tensions and the ICC’s refusal to shift matches for other participating nations like Bangladesh.
First-Ever Auction: Preparations for the league continue with the highly anticipated PSL 11 players’ auction—the first in the tournament’s history—scheduled for February 11, 2026.